top of page


Spiral Binding
Spiral bindings are made of either plastic or wire and allow the printed document to lie flat. Pages can also be folded back to 360...


Wire-O Binding
A Wire-O binding holds the covers and pages of a document firmly in place by a double-loop wire inserted through holes drilled in their...


Perfect Binding
Perfect binding is an adhesive based binding. It is the easiest and least durable way to produce books, and is how most paperback books...


Saddle Stitching
Saddle Stitching refers to a very popular book binding method used for booklets, magazines, catalogs, calendars, and many other printed...


13 Ways to Go Green when Communicating in Print
Smaller Saves Rethinking size in general is a good place to start. Can a smaller piece serve the same purpose and have as much impact as...


Digital or Offset?
Which Printing Technology Will Best Serve Your Needs? How to determine how many to print Digital printing or offset printing produces the...


Photoshop Tools – Let the Healing Begin
Anyone who has used Photoshop long enough is familiar with the Clone Stamp tool. This little gem has been a favorite for many a...


Photoshop & Rich Black
Using 100% black on small objects such as body copy text and fine keyline borders is recommended. But if you have a large background of...


Digital PrePress
Getting your file imaged onto the printing plate at the lowest cost Desktop Publishing Desktop publishing is the process of using the...


Setting up a Folded Brochure
One of the first things to think about when creating a brochure is how it will fold. Making a plain paper folding dummy can help you...


Preparing Digital Files
Use the latest version of a page layout software — some programs require additional prepress steps Using the latest version of standard...


6 Ways to Build Strong Files using InDesign
In InDesign, crafting well-formed documents will not only look better, but save you money in unexpected production costs. l. Images. ...


6 Pointers on Producing Effective Digital Printing
Digital printing — which affords mail advertisers almost infinite opportunities for highly persuasive personalization — demands careful...
10 Tested Ways to Cut Your Printing Costs
Pointers on how to save printing dollars without hurting the eye-appeal and response rates of your mailing packages: Plan ahead and avoid...


RGB vs. CMYK
Red, green, and blue (RGB) are the primary colors of light. Cyan, magenta, yellow and black (CMYK) are the primary colors of printing....


Images and Ink
Considerations when printing photographs and special ink colors Viewing monitor colors as RGB Full color images viewed on a monitor are...


Communicating with Color
Color pointers from Leatrice Eiseman's Guide to Communicating with Color : When two variations of the same color, one light and one dark,...


Color and Ink Tips
Delete extra colors from your document to simplify prepress work Delete all non-used colors. Going through this process will eliminate...


Reducing Cost: Planning, Marketing and Design
A Breakdown of Printing Costs The percentage cost for producing 10,000 copies of an 8-1/2" x 11" saddle stitched 16-page self cover...
FSC® Certified & Recycled Paper
What are the statistics of paper consumption in the U.S.? The U.S. is the largest market for paper products in the world, producing 90...
bottom of page